WINNING NEW BUSINESS
When it comes to responding to a Request for Proposal (RFP), no ‘one size fits all’. To successfully secure new business, you will need to tailor your response, differentiate your organisation from the competition and articulate how that differentiation will benefit the client. It is important to read all of the RFP documents carefully and make notes as you go. You’d be surprised how many don’t! The RFP often holds many of the answers you need before making your decision to pursue this opportunity or not.